A Change of Brand, produced by Matchstic, is a podcast about the world’s most loved consumer companies and their rebrand glory, drama, or disaster.

We go deeper than color palettes and typography, talking with brand leaders and agency creatives to retell the story behind the change. Getting into the nitty gritty details, we learn about their leading edge work, creative process, and approach to change management. Regardless of fame or fail, our mission is to retell these stories to educate and inspire those facing a change of brand.